MISSION

• To be a brand that touches people and nature
• Continuously improving our value-adding quality line
• Combining change and transformation with business traditions to protect and increase our brand value
• Adopting an approach that plans for the future, not just the present, in production and management
• Operating with a corporate behavior focused on technology and innovation

VISION

• To preserve natural resources and leave a more livable world for future generations
• Handling the customer-business relationship with a lifelong perspective and managing it as a chain from pre-production to after-sales service
• Maintaining customer-business relations with zero error by foreseeing customer expectations
• Seeing quality that starts before production as a sustainable management approach adopted at every level of the company
• Meeting customer price expectations without compromising product quality